Not all marketers are using video marketing to expand their business. There are just a few tips you need to know to put yourself ahead of the game.
You’ll need to build as much awareness about yourself as possible, so create a Youtube channel and keep cranking out videos and updating your channel. It’s in the numbers, just like with article marketing, if you add more videos to your sharing accounts, then you’ll naturally receive more traffic. It’s really no big secret at all, and there are plenty of marketers who have had great success with that approach. The thing you want to aim for is subscribers as well as traffic to your sites. It’s just like any other form of content marketing in that over time you’ll develop a good reputation.
When you submit your video to video sharing sites, you’ll be given an option to use a thumbnail of your choice, which is nothing but a small screen capture from your video.Many people forget how effective an eye catching thumbnail can be. It allows you to promote your video and increase your number of views. Use this small but highly effective tool to make the best of your video. Choose a thumbnail that is eye catching and appeals to a specific market. It should convey the meaning and the purpose of the video and at the same time, make the viewer want to click and watch it.
When creating your video, try to avoid making it too long. You want to recieve maximum exposure by the viewer going to your site after seeing the video/ So when you have a long video, you’ll slowly lose this purpose and also lose a potential visitor. Keep your videos short, up to 2 to 3 minutes maximum. By using a shorter video you can put just enough information to arouse their interest and leave them wanting more. It takes some effort to make a good video that is short with just enough information to make the viewer want to visit your website.
Traffic flow does take time to get used to, but you will eventually see the results you are looking for with your video marketing.